we are looking for a talented Digital Marketing Executive with 1+ years to 3 years of experience to join our dynamic team at Amigoways Technologies Pvt Ltd

Experience: 1+ Years to 3 Years
Location: Madurai
Employment Type: Full-Time

Key Responsibilities:
⦁  Create and implement comprehensive digital marketing strategies that align with the company’s goals and objectives, ensuring brand consistency and effective online presence.
⦁  Manage and optimize SEO strategies, including keyword research, on-page and off-page SEO, and technical SEO to improve organic search rankings and increase website traffic.
⦁  Plan, execute, and manage PPC campaigns across platforms such as Google Ads, Facebook Ads, and LinkedIn, ensuring optimal budget utilization and maximizing ROI.
⦁  Design and implement social media strategies across platforms like Instagram, Facebook, LinkedIn, and Twitter to grow followers, boost engagement, and drive traffic.
⦁  Build and manage email marketing campaigns to nurture leads, increase retention, and drive sales, utilizing best practices in segmentation, personalization, and automation.
⦁  Monitor, analyze, and report on the performance of digital marketing campaigns using tools like Google Analytics, HubSpot, or similar, making data-driven adjustments to optimize results.
⦁  Work closely with the content, design, and product teams to develop engaging and creative campaigns, ensuring alignment between marketing efforts and company-wide goals.
⦁  Keep up with the latest digital marketing trends, tools, and industry best practices, continuously refining strategies to stay competitive in a fast-evolving landscape.

Qualifications:
⦁ Bachelor’s degree in Marketing, Business, Communications, or a related field.
⦁ 1+ years of experience in digital marketing, with a strong track record of successful campaign execution.
⦁ Expertise in Google Ads, Facebook Ads, and Google Analytics, with hands-on experience managing SEO, SEM, and PPC campaigns.
⦁ Proficiency with marketing automation tools like HubSpot, Mailchimp, or similar.
⦁ Strong understanding of social media platforms, content marketing, and email marketing best practices.
⦁ Excellent analytical skills and experience using data to make strategic marketing decisions.
⦁ Strong project management skills with the ability to manage multiple campaigns simultaneously.
⦁ Creativity, attention to detail, and excellent communication skills.
⦁ A proactive attitude and the ability to thrive in a fast-paced, collaborative environment.